UCLA Football: The ‘White Out’ is the first big event by Under Armour, will it be a good one?
The UCLA Football team is having their first Under Armour-backed event as the game against Colorado has been dubbed the ‘White Out’. Can it be a success or will it leave a blank feeling with the state the Bruins are in?
The ‘White Out’ is a brilliant idea. It is the first event that the UCLA-Under Armour relationship will produce this season for the UCLA Football team. It is a simple idea to unify the team and the fans, unfortunately, things are not so peachy keen in Westwood.
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It is unfortunate, but the UCLA Football team is not doing well and fan apathy is once again climbing.
The Bruins did not have a lot of critics and fans believing in them before their season opener, which only drew 64,635 fans for the Texas A&M. Mind you, the Rose Bowl capacity is 80, 616. It was worse the next week against Hawaii, a team UCLA was expected to and did beat pretty badly as only 50,444 were on hand for this early afternoon affair.
https://twitter.com/JoshRebholz/status/913869519185076224
There was momentum heading into Week 3, but that was quickly shot down with a deflating loss to Memphis and a beatdown at the hands of Stanford. The majority of fans were not happy before, and they are definitely not pleased now.
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But there is always time to turn things around. Sure it seems like the same script with Mora-led teams, but it is still your Bruins. It is still the Rose Bowl. It is still Josh Rosen.
The estimated number of fans at the Rose Bowl is above 75,000. Why don’t you crank that up a notch UCLA fans? This is the perfect time to get behind your Bruins.
This season, UCLA is 2-0 at the Rose Bowl, so why not wash that 0-2 road record out of your mouth with a visit to one of the most iconic stadiums in the world?
In addition, there are still elements of this team that are top notch. If you haven’t seen Josh Rosen in person, then what are you waiting for?
Not to mention, school is finally in session and The Den will be in full effect. If you really want to see the Rose Bowl on fire, just get behind the best student section in the world!
Brrr tomorrow's game is going to be icy! ❄️White out America's Stadium! ⚪️🔵 #GoBruins pic.twitter.com/m6s9k3XO0k
— Rose Bowl Stadium (@RoseBowlStadium) September 29, 2017
Next: Josh Rosen vs. Sam Darnold: Who is the better quarterback?
On top of that, this UCLA Football team needs their fans to feed off of to try to get the victory. UCLA and Under Armour are trying to bring the fan base together, and what better way to do it, so if you are willing join the ‘White Out’ and #GetToTheRoseBowl.